IronSleep

Yesterday, my friend Rachel sent me this picture of the front of a funiture store in Boulder, CO. I have highlighted the sign of interest and, yes, that is the real Ironman logo on the sign.

Surely, this is taking things a little bit too far? If someone out there has actually spent money on a mattress with the Ironman logo on it, that I'm sure comes with some sort of assurance that you will race like a top triathlete, I am giving you the puzzled look and shaking my head right now.